An Apple enthusiast
Hi, I’m
Afrin Shaikh
BusinessTransformation Lead
Mumbai
Summary
I am a Digital Transformation Advisory Lead at LTIMindtree, a global IT and consulting company that helps businesses to accelerate their digital journeys. With over 9 years of experience in the media and entertainment industry, I specialize in crafting immersive and engaging digital experiences that delight customers and drive growth.
My core competencies include translating vision into action, orchestrating holistic transformation, and fostering collaborative leadership. I leverage my business analytics and intelligence skills to align digital strategies with business goals, optimize processes, and harness cutting-edge technologies. I also guide teams through change management, instill a culture of innovation, and partner with cross-functional stakeholders to deliver customer-centric solutions. Some of my key achievements include winning the Torchbearer of Innovation award for customer engagement optimization, achieving the Service and Commitment award for quality work, and being recognized as the best quality analyst for my analysis skills.
I am passionate about unlocking new possibilities and creating a future where technology and experience are seamlessly integrated.
Overview
11
years of professional experience
3
years of post-secondary education
Work History
LTIMindtreeMumbai
Business Transformation Advisory Lead
10.2022 - Current
Job overview
- Recommended and implemented practical business process solutions, working directly with stakeholders to drive customer expansion and increase revenue generation.
- Liaised with customers, management, and sales team to better understand customer needs and recommend appropriate solutions.
- Delivered outstanding service to clients to maintain and extend relationship for future business opportunities.
- Managed multiple deadlines across several businesses to meet dynamic needs of multiple clients.
- Coached senior consultants and business analysts through varying details of operational functions, targeting deficiencies and replacing with industry best practices to encourage optimal growth.
- Reinvented brand, improving internal associate experience and building team cohesion with time-tested, growth-centered methodologies.
- Applied principles of change management, organizational design and business process improvement to stimulate customer interest and attract untapped demographics.
- Researched, analyzed and solved marketing and strategy concerns through personalized approach.
- Targeted growth opportunities throughout service offerings and business model and managed P&L for the Advisory service offering for a few industres.
- Utilized creative problem-solving skills to overcome technical challenges in sales process.
- Delivered technical presentations matching audience level of expertise to explain products and services to customers.
- Responded to specific customer requests, including proactive and reactive proposals and industry-specific solutions.
Larsen & Toubro InfotechMumbai
Digital Transformation Consultant
09.2021 - 09.2022
Job overview
- Supported clients with business analysis, documentation, and data modeling.
- Prepared presentations to explain revisions, enhancements and process improvements of organization's systems and programs.
- Collaborated with teams to define, strategize, and implement marketing and web strategies.
- Created and developed detailed work plans to meet business priorities and deadlines.
- Organized and analyzed primary and secondary research to understand industry, market and company trends.
- Integrated technology and business operations to identify targeted solutions to customer issues.
- Used consultative sales approach to understand and meet customer needs.
Tata Consultancy ServicesMumbai
Business Transformation Lead
09.2020 - 09.2021
Job overview
- Participated in continuous improvement by generating suggestions, engaging in problem-solving activities to support teamwork.
- Coordinated innovative strategies to accomplish objectives and boost long-term profitability.
- Helped incorporate product changes into marketing message to drive customer engagement and firm profits.
- Consulted with product development teams to enhance products based on customer data.
- Negotiated and closed long-term agreements with new clients in assigned territory.
- Strategized and implemented successful approaches to revitalize underperforming product lines and create profit-generating enterprises.
- Researched and identified opportunities for account growth, account penetration and market expansion.
- Planned marketing initiatives and leveraged referral network to promote business development.
- Defined clear targets and objectives and communicated to other team members.
- Managed few projects for NA organization for 10% increase in uptake and upsell of New product and new offers
- Estimated expected changes in business operations and made proactive adjustments to employee schedules and inventory levels to address needs.
Tata Consultancy ServicesMumbai
Business Consultant
04.2019 - 09.2020
Job overview
- Responsible for delivery of business results to leading corporate and retail banks, investment banks, market utilities, and intermediaries.
- Served as team member, tracked lead and engagement lead on business consulting engagements for internal and external stakeholders.
- Execute and led consulting engagements in global delivery model, worked with consultants across regions.
Lead and contributed to sales pursuits, consulting offerings, and internal initiatives. - Analyze problems, and structure complex business analyses.
Performed Business Process Improvement using various business consulting tools and methodologies. - Worked with cross-functional client teams to perform gap analysis and identify improvement options.
- Created detailed action plans that include organizational change management, resource planning, competitive strategies, and alliances to embark on new strategic direction and to enable successful deployment of solutions.
- Lead client workshops to collaborate with client employees and educate them throughout.
- Managed more than 3 client business projects in 2019
Tata Consultancy ServicesMumbai
Business Analyst
10.2015 - 04.2019
Job overview
- Analyzed key aspects of business to evaluate factors driving results and summarized into presentations.
- Worked closely with software development and testing team members to design and develop robust solutions to meet client requirements for functionality, scalability and performance.
- Performed competitor bench-marking analysis to identify manufacturing savings opportunities and potential product enhancements.
- Evaluated consistency and importance of different business intelligence data against needs to determine optimal courses of action.
- Mapped process activities to identify shortfalls and propose options to rectify operational inefficiencies.
- Mapped current business and operational processes and recommended areas for improvement.
Tech Mahindra Mumbai
Customer Relationship Advisor
01.2013 - 06.2014
Job overview
- Maintained customer satisfaction with forward-thinking strategies focused on addressing customer needs and resolving concerns.
- Provided primary customer support to internal and external customers in fast-paced environment.
- Used company troubleshooting resolution tree to evaluate technical problems while leveraging personal expertise to find appropriate solutions.
- Educated customers on promotions to enhance sales.
Education
Great Lakes Executive LearningMumbai
POST GRADUATE in BUSINESS ANALYTICS & INTELLIGENCE from Data Science
05.2019 - 07.2020
Atharva Institute of Information Technology Mumbai
Bachelor of Computer Applications from Information Technology
07.2010 - 02.2012
Skills
Stakeholder Management
Business Strategy
Business Planning
Team Management
Strategic Consulting
Microsoft Office Suite
Business Case Modeling
Problem solving
High Pressure Enviroment
Data Driven Decision
Multi tasking Abilities
Business opportunity development
Lead generation strategies
Accomplishments
- Won at TATA Innovation for TCS TwinX 2020 "Best Implemented Innovation of the Year"
- Won the Prestigious "Best Innovation Award" & was declared the Winner for TCS Innovista 2019 for TCS TwinX led Customer Lifecycle Value Optimization using Enterprise Digital Twin
- Achieved Service and Commitment award on Oct'18
- Have been recognized as “BEST ANALYST” for the month of November'16.
- Awarded as "TCS Star performer" in Dec'16.
Interests
A Hodophile
Pet Lover
Timeline
Business Transformation Advisory Lead
LTIMindtree
10.2022 - Current
Digital Transformation Consultant
Larsen & Toubro Infotech
09.2021 - 09.2022
Business Transformation Lead
Tata Consultancy Services
09.2020 - 09.2021
Great Lakes Executive Learning
POST GRADUATE in BUSINESS ANALYTICS & INTELLIGENCE from Data Science
05.2019 - 07.2020
Business Consultant
Tata Consultancy Services
04.2019 - 09.2020
Business Analyst
Tata Consultancy Services
10.2015 - 04.2019
Customer Relationship Advisor
Tech Mahindra
01.2013 - 06.2014
Atharva Institute of Information Technology
Bachelor of Computer Applications from Information Technology
07.2010 - 02.2012