Aniket Shetty

Company Overview: A digital marketing agency specializing in SEO and content marketing

• Optimized PTEC blog to secure the number one Google ranking for 'full form of PTEC,' outranking mahagov.in. Featured in Google AI Overview, driving over 800 sessions in 90 days.
• Achieved more than 60% organic traffic growth in six months across multiple client websites.
• Conducted technical SEO audits; implemented schema, canonical tags, site speed improvements, and mobile fixes, which improved Core Web Vitals by 40%.
• Boosted click-through rate by 25% through meta tag refinements, Open Graph optimization, and content hierarchy improvements.
• Built over 250 backlinks with Domain Authority 50=, enhancing domain authority and resolving crawl and indexing issues.
• Delivered data-driven SEO reports via Looker Studio (GA4, GSC, SEMrush) to monitor KPIs and refine campaigns.
• Managed client communication and strategy alignment to ensure SEO efforts contributed to business growth and lead generation.

Company Overview: A global retail chain specializing in second-hand electronics and gaming products, with a strong presence across multiple international markets.

• Delivered 24/7 global product pricing support across electronics, gaming, mobile, and DVD categories, ensuring accuracy across regional markets.
• Adjusted prices based on regional currency, product condition, and demand trends, maintaining competitive positioning while protecting profit margins.
• Conducted competitor benchmarking and market analysis to align pricing with industry standards and consumer expectations.
• Applied pricing policies strategically, balancing market competitiveness with revenue targets, contributing to improved turnover.
• Collaborated with international teams to ensure pricing updates were implemented efficiently across regions.

Company Overview: Global business services provider managing sales and customer support operations for Tata AIA Life Insurance.

• Led and trained a 15-member sales team, improving product knowledge, compliance, and conversion performance.
• Built and managed strong relationships with HNI clients, providing tailored insurance and investment solutions.
• Consistently exceeded sales targets through cross-sell and upsell strategies.
• Delivered customer-focused consultations, ensuring informed financial decisions and policy adoption.