Summary
Overview
Work History
Education
Skills
Certification
LANGUAGES
Timeline
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Anurag Ranjan

Anurag Ranjan

Mumbai

Summary

Dynamic and results-driven Sales Manager with over 15 years of experience in driving revenue growth and enhancing market presence. Holds a postgraduate degree in Marketing from the University of Pune and a solid foundation in Economics, providing a keen understanding of current market dynamics. Committed to fostering strong relationships and achieving strategic objectives that contribute to overall business success.

Overview

15
15
years of professional experience
1
1
Certification

Work History

Field Manager

Kenvue (erstwhile J&J)
01.2023 - Current
  • Spearheaded channel management to achieve targeted business outcomes
  • Delivering strong double digit growth for consecutive years of 2023 & 2024
  • Nominated and Won the 'Best ABI - West' for year 2023
  • Demonstrated proficiency in driving E-commerce and Traditional Trade Business in assigned region
  • Successfully led new product launches to enhance market visibility
  • Effectively managed and motivated teams to drive performance
  • Cultivated cross-functional partnerships with sales and support and supply chain teams to achieve desired results.
  • Carefully analyzed data to determine most effective sales strategies.
  • Engaged in product training, demonstrations, consumer awareness and branding initiatives to raise awareness and revenues.
  • Proven ability to learn quickly and adapt to new situations.
  • Worked well in a team setting, providing support and guidance.

Field Manager

Johnson & Johnson
07.2017 - 12.2022
  • Channel Sales, Distributor Handling (Both Direct and Super & Sub Channel), Key Account Management
  • Delivering strong double digit growth for consecutive years for 2020, 2021 & 2022
  • Nominated for the 'Best ABI - West' for year 2022
  • Researched sales opportunities and possible leads to exceed sales goals and increase profits.
  • Analyzed industry trends and tracked competitor activities to inform decision making.
  • Developed innovative sales and marketing strategies to facilitate business expansion.
  • Implemented promotions and marketing campaigns to increase territory sales and brand awareness.
  • A professional with strong problem-solving skills and history of adapting to diverse challenges. Applies innovative solutions and technical expertise to deliver exceptional results. Committed to streamlining processes and advancing organizational objectives.
  • Proven ability to learn quickly and adapt to new situations.
  • Worked well in a team setting, providing support and guidance.

Territory Sales Incharge

Marico Limited
07.2015 - 07.2017
  • To handle the territorial growth and with the help of channel partners
  • Planning & Execution at SKU and Brand level
  • Trained and mentored sales representatives in sales techniques and strategies
  • Maintaining customer satisfaction by providing continuous and non-disruptive services
  • Handling Promotional Activities and maintaining POSM in the market
  • New Product Launch Process

Territory Sales Officer

Hindustan Unilever
03.2013 - 06.2015
  • Responsible for business development at different channels level.
  • Achieve sales targets in both the format, i.e. Primary Sales and Secondary Sales.
  • Developing strategies and plans to grow the assigned territory and so that to achieve the assigned tasks.
  • Business Planning - SKU wise and Beat wise Plan keeping schemes and other supports in mind.
  • Trained and mentored sales representatives in sales techniques and strategies.

Sales Executive

Royal Canin
05.2010 - 02.2013
  • Key Account Management
  • New Business Development
  • Distribution Management & Channel Sales
  • Meeting Vets and Breeders to educated them about the requirement of nourished food requirements for pets
  • Organized and participated twice in the Goa Dog-Show
  • Vendor appointment for POSM Artwork
  • Increased sales by double fold in the assigned area

Education

MBA - Marketing

Pune University
Pune
06-2010

Bachelor of Arts - Economics

Vinoba Bhave University (VBU)
Jharkhand
06-2005

Skills

  • Team Development
  • Team Leadership
  • Channel Strategy Development
  • Effective Dealer Management
  • Marketing Promotion
  • Sales Forecasting
  • Channel Sales
  • Territory Management
  • E-commerce
  • Business Development
  • Business Planning
  • Sales Management
  • Sales Planning

Certification

  • Diploma in Computer Application
  • Type Writting and Short Hand

LANGUAGES

English
Hindi

Timeline

Field Manager

Kenvue (erstwhile J&J)
01.2023 - Current

Field Manager

Johnson & Johnson
07.2017 - 12.2022

Territory Sales Incharge

Marico Limited
07.2015 - 07.2017

Territory Sales Officer

Hindustan Unilever
03.2013 - 06.2015

Sales Executive

Royal Canin
05.2010 - 02.2013

MBA - Marketing

Pune University

Bachelor of Arts - Economics

Vinoba Bhave University (VBU)
Anurag Ranjan