Daksh Vyas
Mumbai
Summary
Results-driven marketing professional with hands-on experience in content-to-commerce, affiliate marketing, and digital media strategy. At Times Internet (TOI Digital), I work with leading ecommerce brands like Amazon, Myntra, and Flipkart, executing content-led campaigns that drive performance, branding, and revenue. Skilled in affiliate integrations, customized pitching, media planning, and A/B testing with a passion for creating digital journeys that convert.
Overview
4
4
years of professional experience
Work History
Senior Officer 3 - Content Commerce & Affiliate Marketing
Times Internet (TOI Digital)
03.2024 - Current
- Driving sales through content-to-commerce solutions to top ecommerce and D2C brands.
- Drive performance, branding, and affiliate-led revenue growth through shoppable editorial content and integrated media strategies.
- Manage performance and affiliate campaigns to deliver measurable GMV. - Create customized business pitches aligned with client category goals on separate portals. - Coordinate media planning and execution across content inventory.
- Support affiliate link integrations, tracking, and A/B testing. - Handle client relationships and collaborate with affiliate partners.
- Contribute to business development through pitching and market research.
Junior Executive
Prime Lending Cooperation
01.2022 - 05.2022
- Validated client documents and managed ITRs, Form 16, Form 26AS, and KYC documentation.
- Approved home loans for 10+ clients through accurate documentation and follow-up.
MPL (Crowd Management)
BMC Covid-19 Vaccine Centre
07.2021 - 12.2021
- Managed online registrations and data filing for 400+ beneficiaries daily. - Maintained daily reports and assisted in overall center operations.
Education
MBA - Marketing
MET Institute of PGDM
Mumbai, India01.2024
Bachelor of Commerce (B.Com) -
Prahladrai Dalmia Lions College
Malad, Mumbai01.2022
HSC – Higher Secondary Certificate -
Prahladrai Dalmia Lions College
01.2018
SSC – Secondary School Certificate -
Rustomjee International School
Dahisar, Mumbai01.2016
Skills
- Affiliate Marketing
- Campaign Planning
- Performance Marketing
- Market Research
- Content Strategy
- Media Sales
Internship Experience
Marketing Intern @Narang Realty Pvt Ltd
May 2023 – Jun 2023
- Conducted market research and developed 360-degree marketing strategies for real estate.
- Created content and social media strategy; prepared MIS reports.
Marketing Intern @IThink Logistics Pvt Ltd
Nov 2022 – Jan 2023
- Executed product launch campaign; acted as campaign lead.
- Managed content creation, social media, and short video scripting/editing.
Marketing Intern @Haymarket Pvt Ltd (Autocar India, Campaign India)
Apr 2019 – Jun 2019 & Jan 2020 – Nov 2020
- Organized 30 webinars and promoted in-house events.
- Monitored media coverage and secured agency partnerships for awards.
Timeline
Senior Officer 3 - Content Commerce & Affiliate Marketing
Times Internet (TOI Digital)
03.2024 - Current
Junior Executive
Prime Lending Cooperation
01.2022 - 05.2022
MPL (Crowd Management)
BMC Covid-19 Vaccine Centre
07.2021 - 12.2021
MBA - Marketing
MET Institute of PGDM
Bachelor of Commerce (B.Com) -
Prahladrai Dalmia Lions College
HSC – Higher Secondary Certificate -
Prahladrai Dalmia Lions College
SSC – Secondary School Certificate -
Rustomjee International School