Lawrence Bikash Patra
Mumbai
Summary
Dynamic Sales Leadership with demonstrated history of working in real estate Industry. Skilled in Real Estate/NBFC, Business Analytics and Team Management with MBA focussed in Rural Management & Marketing from Amity University.
Overview
11
11
years of professional experience
Work History
DGM Sales || Site Head at Wadhwa Wise City Integrated Township
The Wadhwa Group
12.2023 - Current
- Support Director-Sales in preparation of annual sales strategy for the segment, including action plans for assigned projects / markets for the project of Wadhwa Wise City across all product line i.e., Villas, Apartments & Plots.
- Direct the teams efforts towards leveraging a strong network of Channel Partners (CP). Guide the team to consistently build on the CP network to acquire new business and manage clients in collaboration with them.
- Consistently identify and qualify leads in designated markets to achieve set personal targets. Direct the team to leverage the best opportunities based on specific client needs and market conditions.
- Support peer teams for effective deal closure, ensuring required documents (legal agreements, billing, credit etc.) are in place and monitoring collections for designated accounts.
- Provide on-going guidance to the team to ensure they are well equipped to meet business objectives. Ensure the team is engaged, motivated and consistently driven towards achieving set targets.
- Monitor weekly and monthly progress as per the Goal Sheet to analyse gaps and suggest improvement areas for the team. Conduct performance discussions regularly, providing feedback and handling team concerns and escalations.
- Maintain accurate records for designated accounts and share regular updates with the Segment Head.
- Maintain thorough adherence to SFDC and lead tracking mechanisms as required.
AGM-Sales | Site Head
Blox.xyz
11.2022 - 11.2023
- Successfully carried out the launch of the Project Emperia C2 which has office spaces having sold 120+ units over a time span of 7 months.
- Successfully driven the launch of Codename Haven and Codename Wait is Over at Wadhwa Wise City, Panvel and achieved a revenue of 355 Crores in Financial Year 2024-25 across product lines like Residential Apartments, Villa Plots and Villas.
- Successfully driven site at multiple quarters in sustenance sales and achieved a revenue of 178 Crores so far in Financial Year 2025-26 and gunning for another 150 crores in last four months.
- Managed the sales of Q1 and Q2 in sustenance with a cost to sales percentage of only 3.18 Cr (2.40% of the entire revenue of 123.61 Crores) which includes CP brokerage, marketing cost, admin cost(not included salary of staffs and incentives.
Senior Manager-Sales
The Guardians Real Estate Advisory LLP
03.2020 - 11.2022
- Initiate plans and strategies for generating footfalls and business through Channel Partners and achieving the targets which is set for a particular launch.
- Manage support activities offered to Channel Partners like Telecalling support, SMS blast, Paper Insets, Corporate activities to help them to generate maximum business.
- Ensure smooth payouts for Channel Partners and retain them for business in upcoming launches by maintaining healthy relationship with Channel Partners.
- Manage a team of 7-8 Sourcing Managers during market warming and ensure CP outreach of minimum 3000 in a time span of 30-35 days.
- Successfully driven the launch of Codename Big step of Promesa Realty at Ghatkopar as a Site Head and successfully sold 230+ units in a span of 3 months including one month of Pre Work.
- Successfully driven the launch of Godrej Emporium (Commercial Shops) at Chandivali from Jan’22 to April’22 by as a Sourcing and Closing Head by achieving a revenue of 110 Crores.
- Successfully selling out Ashford Regal Commercial Units as a Site Head which had a top line of 35 Crores in just a time span of 3 weeks which had 24 Commercial Shops with a team size of only four.
Regional Manager-Sales
Homebazaar.com (Previously FANM Property Services Pvt Ltd)
01.2019 - 11.2019
- Reported to Vice President Sales.
- Manager- Sales from July 2016- December 2018. Reported to RM-Sales.
Cluster Manager
Spandana Sphoorty Financials Ltd.
06.2015 - 06.2016
- Reported to Divisional Manager and AVP.
- Spandana Sphoorty Financials Ltd. is a Hyderabad based leading MFI in India. With the humble beginning in 1998, today the organisation has expanded its roots to 15 states.
- Hobbies- Surf Internet, Stock Market trading, Visiting and exploring new places.
Education
MBA - Rural Management & Marketing
Amity University
Skills
- Team handling
- Handing all site operations (admin, sales, distribution, leasing)
- Channel Distribution
- CRM
- Training & Development
- Business Development
- International Sales
- Data Analytics
Career Objective
Intend to build a career with leading corporate with committed and dedicated people, which will help me to explore myself fully and realize my potential. Willing to work in a challenging and creative environment and excel in that and thereby achieving organizational as well as individual goals.
Professional Value Offers
- 1- MBA from Amity University with 9.42 CGPA (Gold Medalist).
- 2- Looking for a challenging position in a world class organization to be an integral part of a dynamic sales team.
Timeline
DGM Sales || Site Head at Wadhwa Wise City Integrated Township
The Wadhwa Group
12.2023 - Current
AGM-Sales | Site Head
Blox.xyz
11.2022 - 11.2023
Senior Manager-Sales
The Guardians Real Estate Advisory LLP
03.2020 - 11.2022
Regional Manager-Sales
Homebazaar.com (Previously FANM Property Services Pvt Ltd)
01.2019 - 11.2019
Cluster Manager
Spandana Sphoorty Financials Ltd.
06.2015 - 06.2016
MBA - Rural Management & Marketing
Amity University