Summary
Overview
Work History
Education
Skills
Websites
Languages
Hobbies and Interests
Internships
Timeline
Generic
Mahak Boni

Mahak Boni

Pune

Summary

Business development professional with robust history of driving growth and fostering partnerships. Proven ability to identify market opportunities and execute strategic initiatives for revenue generation. Collaborative team player with strong focus on achieving results and adapting to dynamic business environments. Skilled in relationship building, market analysis, and project management.

Overview

8
8
years of professional experience

Work History

Business Development Manager

Vertoz
10.2024 - 08.2025
  • Developed and executed comprehensive digital marketing strategies to enhance brand visibility and engagement.
  • Managed social media platforms, increasing audience growth through targeted content and campaigns.
  • Conducted in-depth market analysis to identify trends and optimize digital advertising efforts.
  • Collaborated with cross-functional teams to create cohesive marketing materials and promotional content.
  • Implemented SEO best practices, resulting in improved organic search rankings and website traffic.
  • Led email marketing campaigns, enhancing user engagement through personalized messaging and automation tools.
  • Utilized Google Analytics to set up, monitor and analyze content success and identify opportunities for content improvement.
  • Leveraged MailChimp and AWeber to implement email campaigns and monitor performance.
  • Oversaw marketing expenditures and coordinated department workflow to meet deadlines under budget.

Sales Lead

Mego Technologies
02.2022 - 01.2023
  • Lead the sales efforts for software delivery services, including identifying new business opportunities and nurturing existing client relationships.
  • Develop and execute sales strategies to meet and exceed revenue targets.
  • Collaborate with cross-functional teams to ensure successful delivery of software solutions.
  • Conduct market research to stay updated on industry trends and competitor activities.
  • Present and demonstrate software products and services to potential clients.
  • Negotiate contracts and manage the sales pipeline to achieve business objectives.
  • Provide regular sales forecasts and reports to senior management.

Marketing/Sales Lead

PivotChain Solutions Pvt Ltd
04.2019 - 01.2022
  • Product: RAVEN – AI based video surveillance system with real time insights.
  • Working as a sales and marketing lead for various AI based products of Pivot chain solution (Raven, Rheagar etc).
  • Working on the whole life-cycle of the product delivery: Client acquisition, product pitch, pricing, participating in tender bids, deal closing.
  • Ensure quality of service by developing a thorough and detailed knowledge of technical specifications of the company's products and documenting best practices.
  • Leveraging digital marketing platforms to reach more customers as most businesses has taken online route.
  • Respond to tender documents, proposals, reports, NFR etc. Also, attending client meetings online and sometimes visiting sites to identify the actual need of the customer.
  • Maintaining positive relationships with clients by providing support, information and guidance, and recommending profit and service improvements.
  • Taking continuous feedback from existing customers and sharing the same with IT team so that necessary adjustments are made/fine tuned.
  • Team Size: 18

Senior BDE

SCORG Technologies Pvt Ltd
06.2018 - 04.2019
  • Product: Rescribe (Saas just like Practo)
  • Conduct thorough market research to identify new business opportunities and understand market trends, competition, and customer needs.
  • Identify and qualify potential clients (doctors) through various channels, including networking, cold calling, email campaigns, social media, and industry events.
  • Develop and implement effective sales strategies to achieve company revenue and growth targets.
  • Build and maintain strong relationships with new and existing clients. Understand client needs and provide customized Rescribe app that address their specific business challenges.
  • Conduct product demonstrations and presentations to potential clients, showcasing the features and benefits of the Rescribe saas platform.
  • Stay updated on industry trends, new technologies, competitors and best practices in SaaS sales.

Business Development Executive

Jaro Education
05.2017 - 05.2018
  • Explain to potential customers the various benefits offered by the company's products or services, and follow up with them to close business deals.
  • Respond to client queries and complaints about the company's products in a timely manner.
  • Engage in market research to identify new business opportunities.
  • Seek and analyze competitor marketing and sales materials.
  • Develop business proposals for existing and new customers.
  • Achieve enrollment targets (End-to-End Sales).
  • Develop innovative strategies for retaining clients, including conducting interviews to gather feedback and incorporate it into the growth plan.

Education

Bachelor of Business Administration -

IMS
04.2015

MBA - Sales/Marketing

Sinhagad College of Management
04.2017

Skills

  • Team leadership
  • Business development and planning
  • Strategic planning
  • Digital Marketing
  • SEO optimization
  • Market analysis
  • Marketing strategy development

Websites

Languages

English
Hindi

Hobbies and Interests

Photography, Dancing, Travelling, Socializing, Reading books

Internships

  • Sales Trainee at GoKerala
  • JANUARY 2017 — APRIL 2024
  • Market research Intern at J&K Bank
  • JULY 2014 — FEBRUARY 2015

Timeline

Business Development Manager

Vertoz
10.2024 - 08.2025

Sales Lead

Mego Technologies
02.2022 - 01.2023

Marketing/Sales Lead

PivotChain Solutions Pvt Ltd
04.2019 - 01.2022

Senior BDE

SCORG Technologies Pvt Ltd
06.2018 - 04.2019

Business Development Executive

Jaro Education
05.2017 - 05.2018

MBA - Sales/Marketing

Sinhagad College of Management

Bachelor of Business Administration -

IMS

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Mahak Boni