Mahendrasingh Bayas
Aurangabad
Summary
High energy, passionate Marketing professional with 25 years of experience creating new marketing strategies while collaborating with the team. Identifies and develops new revenue streams for clients through on-site promotions, innovative marketing strategies, and advertising campaigns with a personal touch. Executes customized product campaigns for each client through market research and organizing marketing events.
Overview
30
30
years of professional experience
Work History
Area Sales Manager
Sukh Shanti Tea
09.2023 - Current
- Established strong relationships with key clients, resulting in increased customer retention and satisfaction.
- Enhanced team performance by providing ongoing coaching, training, and mentoring to sales representatives.
- Reported sales activity, generated sales quotations, and proposals and maintained customer contact database to achieve sales objectives and quota.
- Managed a successful sales team, consistently achieving and exceeding monthly sales targets.
- Implemented innovative strategies to increase product visibility within the assigned territory while maintaining a professional brand image.
- Developed sales strategy based on research of consumer buying trends and market conditions.
Marketing Officer
Rajhans Milk Ltd
08.2021 - 08.2023
- Increased brand awareness by implementing targeted marketing campaigns and strategies.
- Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
- Defined and tracked campaign effectiveness and adjusted strategies accordingly.
- Led creative brainstorming sessions that resulted in innovative ideas for promotional projects.
- Developed creative presentations, trend reports, kitted assets, and product data sheets.
- Coordinated with internal business divisions, agency partners and local vendors to guarantee on time, cost-effective delivery of all marketing communications materials.
Sales Officer
Synergy India Marketing Pvt Ltd (Wipro Group)
09.2018 - 07.2021
- Enhanced customer satisfaction with timely follow-ups and personalized service.
- Responded to customer needs by answering questions and providing detailed information about [Product or Service].
- Boosted sales performance by identifying and targeting high-potential leads.
- Cultivated strong relationships, establishing trust and loyalty among clients.
- Prepared sales reports with informative graphs and charts to outline key data.
- Connected with prospects through trade shows, cold calling and local-area networking.
Field Sales Trainer
Idea Cellular Ltd, Aditya Birla Group
03.2008 - 03.2018
- Integrated new product launches into existing training modules, ensuring seamless adoption by the sales team.
- Boosted sales team performance by developing comprehensive field training programs.
- Increased overall sales revenue with targeted training sessions focused on high-performing products.
- Implemented ongoing coaching and mentoring system, fostering a culture of continuous learning and development among the sales team.
Category Officer
Sapat Tea International Pvt Ltd
11.1994 - 03.2008
- Attended personnel meetings and training sessions to improve skills and learn new policies and procedures.
- Mentored junior staff members, helping them develop their skills and advance in their careers.
- Maintained strict adherence to industry regulations, minimizing risk exposure for the organization.
- Enhanced communication between team members by organizing regular meetings and fostering open dialogue.
Sales Representative
Racon Enterprises
06.1994 - 10.2002
- Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
- Generated additional sales opportunities with upselling and cross-selling techniques.
- Expanded customer base through cold calling, networking, and relationship building.
- Increased sales revenue by identifying and targeting high-potential accounts.
- Maintained up-to-date knowledge of industry trends for informed decision-making during client interactions.
- Developed and maintained comprehensive understanding of products, services and competitors to enhance sales presentations.
Education
Bachelor of Arts - Arts
Dr Baba Saheb Ambedkar University Aurangabad
Aurangabad 03.1997
Skills
- Creativity: Essential for developing innovative ideas and campaigns
- Creativity: Essential for developing innovative ideas and campaigns
- Listening: To gather insights and understand client requirements
- Communication: Effective communication is crucial for collaboration and conveying marketing messages
Accomplishments
- Achieved Outstanding Performer of the year from Idea Cellular Ltd(Aditya Birla group) for achiving Company's organisational Goal with proper accuracy and efficiency.
Languages
English
Upper intermediate (B2)
Timeline
Area Sales Manager
Sukh Shanti Tea
09.2023 - Current
Marketing Officer
Rajhans Milk Ltd
08.2021 - 08.2023
Sales Officer
Synergy India Marketing Pvt Ltd (Wipro Group)
09.2018 - 07.2021
Field Sales Trainer
Idea Cellular Ltd, Aditya Birla Group
03.2008 - 03.2018
Category Officer
Sapat Tea International Pvt Ltd
11.1994 - 03.2008
Sales Representative
Racon Enterprises
06.1994 - 10.2002
Bachelor of Arts - Arts
Dr Baba Saheb Ambedkar University Aurangabad
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