Summary
Overview
Work History
Education
Skills
Accomplishments
Software
Timeline
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Nasir Shaikh

Digital Marketing
Thane

Summary

Innovative Marketing leader with 5+ years of experience delivering exceptional marketing campaigns, content and collateral based on established and innovative strategies. Results-oriented and collaborative professional bringing expertise in brand management and social media engagement. Detail-oriented, attentive and decisive leader.

Overview

4
4
years of professional experience
1
1
year of post-secondary education
3
3
Languages

Work History

Digital Marketing Manager

Modirealty Developers PVT LTD
Mumbai
01.2022 - Current
  • Optimized content strategy across multiple channels to support search engine rankings, brand recognition, and user engagement goals.
  • Established partnerships with industry influencers to expand brand reach and credibility within target markets.
  • Boosted brand awareness through the creation of engaging social media campaigns.
  • Conducted keyword research for all digital marketing channels, ensuring content aligned with user intent and search trends.
  • Analyzed competitor activity in the marketplace to inform adjustments in positioning, messaging, and promotional strategies.
  • Managed vendor relationships to ensure efficient execution of outsourced projects while maintaining high-quality deliverables within budget constraints.
  • Enhanced lead generation with targeted pay-per-click advertising and optimized landing pages.
  • Increased website traffic by developing and implementing a comprehensive SEO strategy.
  • Increased customer engagement through social media.
  • Wrote and distributed press releases to increase brand visibility.
  • Created and managed social media campaigns to increase brand engagement.
  • Developed insightful reports for senior leadership using web analytics data to inform future digital marketing decisions.
  • Reduced overall marketing costs by identifying areas of inefficiency and reallocating resources towards higher-impact initiatives.

SEO Analyst - Digital Marketing

Infidigit PVT LTD
Mumbai
08.2020 - 12.2021
  • Enhanced user experience on clients'' websites through site speed optimization efforts, resulting in reduced bounce rates and increased time spent on site.
  • Optimized existing web content to improve search engine rankings and user experience.
  • Streamlined internal processes within the team by developing efficient project management methodologies that ensured timely completion of deliverables.
  • Trained junior team members in advanced SEO techniques to improve overall departmental skills and capabilities.
  • Identified new business opportunities by analyzing gaps in the market landscape and presenting potential solutions to prospective clients during pitches or meetings.
  • Improved website rankings by conducting keyword research and implementing on-page optimization strategies.
  • Generated detailed monthly reports to track progress, analyze performance metrics, and recommend strategy adjustments as needed.
  • Boosted local search rankings by optimizing Google My Business listings and creating localized content targeting specific geographic areas.
  • Collaborated with cross-functional teams to develop comprehensive digital marketing campaigns that included SEO, PPC, social media advertising, and email marketing efforts.
  • Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
  • Researched and analyzed competitor website and advertising links to gain insight into new strategies.
  • Incorporated XML sitemaps, robots.txt files and 301 redirects to facilitate search engine spidering, crawling and indexing.
  • Generated reports to monitor and analyze website performance, search engine rankings, or domain authority.
  • Optimized website content and images to improve search engine rankings.

Education

GED -

Mumbai University
Mumbai
03.2014 - 04.2015

Skills

B2C Marketing

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Accomplishments

  • Overhauled business pages on Google, increasing site visits 320% and new visitor hits 200%.
  • Achieved 320% by completing SEO with accuracy and efficiency.
  • Supervised team of 8 staff members.

Software

Google Analytics

Google Search console

Semrush

Ahref

Timeline

Digital Marketing Manager

Modirealty Developers PVT LTD
01.2022 - Current

SEO Analyst - Digital Marketing

Infidigit PVT LTD
08.2020 - 12.2021

GED -

Mumbai University
03.2014 - 04.2015
Nasir ShaikhDigital Marketing