Natasha Salunkhe
Pune
Summary
Highly skilled advertising and marketing professional with 3 years of work experience. Passionate about leveraging technology and data to create innovative and effective advertising solutions for diverse audiences. Strong leader and problem-solver dedicated to streamlining operations to decrease costs and promote organizational efficiency. Exceptional skills in performance marketing which I use to analyze data, generate insights and provide recommendations. I value team-work, learning, growth and strive to contribute towards the organizations vision and culture. I have a strong sense of urgency and a competitive drive to complete tasks working with and through stakeholders.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Marketing Intern
Alpha Valley (formerly Pitttch)
06.2018 - 08.2018
- Designed and presented social media campaigns ideas.
- Performed market analysis and researched latest trends.
- Enhanced social media engagement through regular posting and audience interaction.
- Boosted brand awareness by developing creative marketing strategies and campaigns.
Trainee Analyst
Publicis Global Delivery
04.2021 - 02.2022
- Worked across data bases that allow real-time digital media buying and tracking performance.
- Created daily reports with insights and recommendations to improve client strategy.
- Collaborated with cross-functional teams to ensure timely completion of projects.
- Conducted comprehensive market research to identify new opportunities and trends.
Media Performance Analyst
Publicis Global Delivery
02.2022 - 10.2022
- Managed daily pacing and campaign QA for multiple accounts.
- Helping clients troubleshoot any issues with under-delivery/pacing for smooth execution.
- Optimizing campaigns for maximum performance and delivery.
- Streamlined reporting processes for increased efficiency and improved decision-making capabilities.
Media Performance Associate Manager
Publicis Global Delivery
10.2022 - Current
- Improved client satisfaction by consistently delivering high-quality work on schedule.
- Planning, setting-up, optimizing RTB campaigns across multiple DSP's.
- Working closely with the team to determine vendors, channels, KPI's and targeting strategy.
- Developing plans, reports to showcase campaign performance explaining past spends and shaping future ones.
- Planning campaigns, managing budgets across various markets for clients.
Education
High School - Commerce
Symbiosis College Of Arts & Commerce
Pune06.2015
Bachelor of Science - Business And Management
University Of London
07.2017
Bachelors Of Commerce -
Yashwantrao Chavan Universitry
06.2017
A1 Level : French Language And Literature -
Alliance Francaise
Pune, India07.2020
Skills
- Media Buying
- Programmatic
- Media Planning
- Paid Social
- Performance Marketing
- Reporting & Insights
- Problem Solving
- Organizational Skills
- Customer Relationship Management
- Adaptability and Flexibility
- Critical Thinking
Languages
English
Bilingual or Proficient (C2)
Hindi
Bilingual or Proficient (C2)
Marathi
Bilingual or Proficient (C2)
French
Intermediate (B1)
Certification
- Display and Video 360
- Yahoo DSP
- Google Ads Display and Video Professional Certification
- Amazon DSP
- Snapchat Essentials, E-commerce
- LinkedIn Marketing Fundamentals
Timeline
Media Performance Associate Manager
Publicis Global Delivery
10.2022 - Current
Media Performance Analyst
Publicis Global Delivery
02.2022 - 10.2022
Trainee Analyst
Publicis Global Delivery
04.2021 - 02.2022
Marketing Intern
Alpha Valley (formerly Pitttch)
06.2018 - 08.2018
High School - Commerce
Symbiosis College Of Arts & Commerce
Bachelor of Science - Business And Management
University Of London
Bachelors Of Commerce -
Yashwantrao Chavan Universitry
A1 Level : French Language And Literature -
Alliance Francaise
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