Rushabh Mehta
Sales Leader
Mumbai
Summary
Recognized by The Economic Times as one of India’s Top 100 Young Leaders. A seasoned sales and business development leader with over 13 years of proven success in the new-age tech industry, driving growth, building high-performing teams, and delivering measurable business impact.
Overview
2026
2026
years of professional experience
Work History
Enterprise Business
Setu
2025 - Current
- Lead and manage the key Bank & NBFC accounts within the Enterprise team
- Collaborate deeply with the product & customer success teams to ensure account growth
Associate Director
IDfy
2024 - 2025
- Managed the Velocity segment at IDfy with a total book size of INR 50+ crores AR & achieved 130%+ of the annual new revenue targets, with an exit MRR of INR 75L
- Successfully negotiated with and onboarded multiple BFSI & Non-BFSI enterprises resulting in the over-achievement of the targets
- Collaborated extensively with the product team to create repeatable customer specific journeys to further deeply entrench IDfy into their systems
- Managed a team of 5 account executives and ensured target attainment through strategic account allocation & opportunity identification within the same
Director - Global Sales Strategy & Operations
CometChat
2022 - 2024
- Drove strategic changes to the CRM integration thereby increasing the success rate by over 60%
- Responsible for navigating the team through closing two of the large unicorns in India, with one being the highest ARR in the history of the organization
- Instrumental in increasing the India centric revenue of the organisation by 10x through strategic processes
- Recruited & trained multiple team members globally to build out a cohesive organizational unit, powered by a performance driven culture
Head of Customer Success
TranZact
2021 - 2022
- Instrumental in setting up the customer success team with a data driven approach to identify & address key drop points.
- Integrated a leading CLCM tool & built relevant journeys to enhance overall user conversion & retention. Collaborated with & executed multiple product driven features to further enhance the user journeys leading to a growth of 50% of user stickiness.
- Evaluated and defined TTV and built various processes to reduce the same. Achieved a 35% time reduction on TTV through the journeys built.
Senior Manager, Growth & User Retention
Cactus Communications
2019 - 2021
- Achieved 4x revenue growth, in less than 2 years, by deploying strategic process and product changes
- Increase in unassisted conversions achieved by conceptualizing and delivering multiple product changes, driven by Business logic
- Streamlined Finance, Legal & Operations functions for a scalable and cohesive approach towards business growth
- Introduced the first ever paid add-on service called Kolabtree Assist
Senior Business Manager
Coverfox Insurance
2017 - 2019
- Instrumental in setting up the Term business at Coverfox.com
- Scaled the business to USD 10 million in less than 2 years while maintaining the cost thereby achieving a EBITDA positive business line
- Collaborated with various teams to optimize all business-related metrics to increase overall business efficiencies
- Launched the Nominee Assistance Program, a Coverfox USP - https://www.coverfox.com/life-insurance/term-insurance/naspro/
Strategy & Alliances
Aditya Birla Capital
2015 - 2017
- Led the strategic process of pivoting the Maxit@MyUniverse product from an offer centric proposition to a savings-oriented proposition
- Collaborated with cross functional teams to work in all phases of the new product development cycle & product re-positioning
Sales Manager
Sutra Services & TestFunda
2012 - 2015
- Ensured that the sales targets are met and that every team member has enough work to be able to contribute to the organization
- Recruited, trained & retained the sales and delivery teams by building a high-performance culture
Education
MBA - Marketing
N.L. Dalmia Institute of Management Studies & Research
Mumbai 04.2001 -
BBA - Marketing
L.S. Raheja Institute of Arts & Commerce
Mumbai04.2010
Skills
Strategic leadership
Team collaboration and leadership
Relationship building
Project management
Coaching and mentoring
Key relationship management
Strategic planning
Business development
Timeline
MBA - Marketing
N.L. Dalmia Institute of Management Studies & Research
04.2001 -
Enterprise Business
Setu
2025 - Current
Associate Director
IDfy
2024 - 2025
Director - Global Sales Strategy & Operations
CometChat
2022 - 2024
Head of Customer Success
TranZact
2021 - 2022
Senior Manager, Growth & User Retention
Cactus Communications
2019 - 2021
Senior Business Manager
Coverfox Insurance
2017 - 2019
Strategy & Alliances
Aditya Birla Capital
2015 - 2017
Sales Manager
Sutra Services & TestFunda
2012 - 2015
BBA - Marketing
L.S. Raheja Institute of Arts & Commerce
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