Pankaj Kumar
Aurangabad
Summary
Experienced and results-oriented international marketing professional with a proven track record of driving global market expansion and revenue growth. Adept at developing and executing strategic marketing plans and data-driven market research to identify opportunities and optimize international market entry. Skilled in leading cross-border marketing campaigns that enhance brand visibility and generate qualified leads across diverse regions. Strong expertise in building and sustaining long-term relationships with international clients, distributors, and key stakeholders.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Assistant Manager- International Business Development
Specialty Polyfilms India Pvt. Ltd.
09.2023 - Current
- Developing and implementing strategies to penetrate new markets and increase sales in existing markets for Stretch, Shrink and SES Films.
- Conducted in-depth market research to identify new international market opportunities and support expansion strategies.
- Seamless handling of all Key Accounts in North America.
- Facilitated organization's entry into North American market for Stretch & Shrink film by securing new orders.
- Drove 4 crore in new client acquisitions, enabling the company to meet its revenue objectives for FY 2024–2025.
- Achieved market entry into the Top 10 of the Top 100 meat processors in North America, including Cargill, Foster Farms, Johnsonville, and Tyson Foods, along with leading retailers like Sam’s Club and Raleys.
- Negotiating contracts, terms and conditions with international customers.
- Strategized and executed international trade show participation to maximize booth footfall and lead generation.
- Conducted client meetings with international prospects to discuss business opportunities and present tailored solutions.
- Led and managed a cross-functional team to drive international business development initiatives.
- Participated in RFP/RFQ
- Adept at Zoho- CRM, Sales Navigator, Lusha
Executive- International Business Development
Specialty Polyfilms India Pvt. Ltd.
09.2022 - 09.2023
- Designed and executed strategic market penetration and growth plans for Cling Wrap across North American markets.
- Conducted targeted international lead generation using CRM tools and strategic outreach in the U.S. retail and packaging sectors.
- Initiated cold calling and email campaigns to engage prospective clients across the North American region, contributing to pipeline development.
- Secured breakthrough orders from leading U.S. retailers including Kroger, Walmart, and Smart & Final, generating recurring LCL and FCL shipments.
- Simultaneously managed international business development for Cling Wrap and Tray Overwrap Film, ensuring consistent sales performance across both product lines.
- Collaborated with cross-functional teams including logistics, production, and quality control to ensure on-time delivery and customer satisfaction in overseas markets.
- Scheduled in-person and led virtual meetings with international prospects to present solutions, address inquiries, and build client relationships.
- Coordinated global sample shipments and facilitated on-site product testing to support technical validation and accelerate sales closures.
- Recognized for performance and promoted to Assistant Manager – International Business Development within one year of joining.
Executive- International Business Development
Agrilife- SOM Phytopharma
09.2020 - 09.2022
- Developed and executed strategic plans to penetrate European and African market for agricultural products including bio-fertilizers and bio-pesticides.
- Generated high-potential leads across international markets through targeted outreach and market segmentation.
- Initiated cold calls and follow-ups to engage prospective clients in Europe and Africa, contributing to the global business development pipeline.
- Generated revenue by converting qualified leads into long-term customers across multiple regions.
- Secured international business partnerships with Koppert Biological Systems in the Netherlands and Ivory Coast, expanding global client base
- Facilitated in-person and virtual meetings.
- Coordinated global product sampling and testing initiatives to support client evaluation and accelerate international business conversion.
Intern
Nimbus Shipping Services Pvt. Ltd.
05.2018 - 07.2018
- Export Documentation
Education
MBA - International Business
School of Economics
05.2019
B.Com. - Hons.
Indore Management Institute
05.2016
Skills
- International Marketing & Sales
- Market Entry Strategy
- Strategic Negotiation
- Team leadership
- Product Testing Coordination
- Event & Trade Show Coordination
- Verbal & Written Communication
Certification
- Digital Marketing, Confederation of Indian Industries
- July 2018 — July 2018
Hobbies and Interests
Cooking, Analyzing Indian Cricket, Journal Writing
Extra-curricular activities
- Co-founder, AVPS, Indore March 2014 — December 2014 Coaching students from poor background, Management.
- Co-founder, Inkked Creationss, Pune January 2025 — Business Development Marketing.
Timeline
Assistant Manager- International Business Development
Specialty Polyfilms India Pvt. Ltd.
09.2023 - Current
Executive- International Business Development
Specialty Polyfilms India Pvt. Ltd.
09.2022 - 09.2023
Executive- International Business Development
Agrilife- SOM Phytopharma
09.2020 - 09.2022
Intern
Nimbus Shipping Services Pvt. Ltd.
05.2018 - 07.2018
B.Com. - Hons.
Indore Management Institute
MBA - International Business
School of Economics
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