Prerna Bindra

Blog Writing & Uploading: Authored and published blogs aligned with ongoing campaigns, supporting overall content marketing objectives. Maintained a consistent upload schedule, ensuring steady website activity and user engagement.

Creative Design for Social Media: Designed a wide range of static and story creatives that reflected brand identity and enhanced visual communication. Initiated trend-based formats like memes, reels, and carousels to improve engagement. Developed ready-to-use design templates to streamline production workflows.

Social Media Management & Reporting: Compiled detailed monthly social media reports with actionable insights to guide content planning. Managed audience interactions across platforms with timely responses. Maintained a regular posting schedule to ensure consistent brand visibility.

LinkedIn Content Creation: Delivered 20+ posts per month, combining written content and creatives tailored for the MSME audience. Built themed content series such as tips, stories, and behind-the-scenes updates to strengthen brand presence and connect with industry professionals.

Podcast Production & Support: Took initiative to learn podcast editing without prior experience in Premiere Pro, successfully editing and publishing episodes. Contributed to set design and on-site setup, ensuring a visually cohesive and professional podcast environment. Supported shooting sessions by assisting with framing, lighting, and overall coordination

• Shadowed meetings and observed marketing director to grow professional experience.
• Sat with marketing team members to learn new tasks and determine best tactics for solving challenges.
• Helped with planning and hosting of marketing events.
• Maximized advertising efforts by developing content for media relations, corporate communications, and social media posts.
• Collaborated with cross-functional teams to develop and implement market research strategies.
• Scheduled social media postings to advertise products and generate site traffic.