Prosun Sarkar
Content Marketing
Navi Mumbai
Summary
A creative enthusiast exploring the dynamic world of marketing. Contributing to brand growth and visibility in a collaborative, fast-paced environment, with a strong focus on audience engagement and brand consistency. Skilled in crafting compelling narratives and leveraging data-driven insights to optimize content performance.
Overview
2
2
years of professional experience
9
9
years of post-secondary education
3
3
Languages
Work History
Content Marketer
DSP Mutual Fund
05.2024 - Current
- Developed and managed content strategies to increase brand awareness and engagement across digital platforms.
- Collaborated with cross-functional teams to create content that aligns with marketing goals and target audience preferences.
- Utilized SEO best practices to optimize blog posts, FAQ articles and social media content for improved search visibility.
- Analyzed performance metrics using tools like CleverTap to refine content strategies and enhance user experience.
- Collaborated with agencies to create and promote content across.
Market Research Intern
SkyQuest Technology Consulting Pvt. Ltd.
06.2023 - 09.2023
- Conducted research for 350 markets, contributing to strategic decision-making.
- Optimized Meta titles, increasing online visibility by 30% and client engagement by 25%.
- Produced insightful reports driving average revenue growth of 15% for clients.
- Facilitated cross-functional collaboration, improving integration by 20% and enhancing client satisfaction.
- Skills: Research, Analytical Skills, Report Writing, Strategic Decision-making, Collaboration, Communication, Client Engagement, Data Interpretation, Problem-solving, Time Management, Market Segmentation, Digital Marketing
Education
PGDM-Marketing -
Institute For Technology & Management
Navi Mumbai, Maharashtra 01.2022 - 01.2024
B. Com (Honors) - undefined
Amity University
01.2018 - 01.2021
XII (CBSE) - undefined
G.D. Goenka Public School
01.2016 - 01.2018
X (CBSE) - undefined
Auxilium Convent School
01.2014 - 01.2016
Skills
- Content Creation
- Brand storytelling
- Product marketing
- Social media management
- Campaign management
- Research
- Creative Thinking
- Copy Writing
- Vendor Management
- Power Point
- Blog Writing
- Collaboration
- Client Engagement
- Script Writing
- Time Management
Extra-Curricular Activities
Social, Conducted 'The Rotary Club, Kolkata,' raising 250,000/- for distributing sanitary pads to underprivileged women., Leadership, Coordination, Communication, Persuasion, Event organization, Budget management, Teamwork, 2019 Competitions, Secured 3rd position for two consecutive years and 2nd positions for one year in guitar competitions. Recognized as the 1st runner-up in the Mr. Himalaya Competition., 2014 Capstone Project, Understanding Consumer Behaviour and Fitness Trends in the Corporate World., 2024 Research, Presented a research paper at the Research Conference held at ITM Business School, Kharghar, focusing on the integration of religion and management, showcasing a holistic approach., 2023
Interests
Painting and sketching
Costume Styling
Photography
Personal Information
Date of Birth: 07/10/99
Positions Of Responsibility
- ITM University, Conducted 10 participants to consecutive 1st and 3rd place victories in inter-college fashion shows., Implemented effective strategies for seamless team collaboration and coordination., Demonstrated exceptional leadership skills, fostering a culture of excellence and teamwork., Leadership, Teamwork, Collaboration, Event Management, Mentoring, 2022-2023
- Graduation, Secured 1st and 2nd positions for two years in inter-college fashion shows, demonstrating creativity and teamwork., Utilized leadership skills as core committee member, contributing to efficient club activities., Showcased modeling expertise and professionalism, inspiring and mentoring junior members., Leadership, Teamwork, Creativity, Event Planning, Modelling, Mentorship, 2018-2019
- High School, Showcased exceptional negotiation and presentation skills as the school's representative, securing 3rd position in 'Bosco Emprendedor' an interschool commerce event hosted at Don Bosco School, Siliguri., 2010
Timeline
Content Marketer
DSP Mutual Fund
05.2024 - Current
Market Research Intern
SkyQuest Technology Consulting Pvt. Ltd.
06.2023 - 09.2023
PGDM-Marketing -
Institute For Technology & Management
01.2022 - 01.2024
B. Com (Honors) - undefined
Amity University
01.2018 - 01.2021
XII (CBSE) - undefined
G.D. Goenka Public School
01.2016 - 01.2018
X (CBSE) - undefined
Auxilium Convent School
01.2014 - 01.2016
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