Ritika Rao

Key Responsibilities:

As a Senior Media and Graphic Analyst, I lead the development of visually compelling and technically precise design solutions across digital platforms within the IT sector. I specialize in creating user-centric graphics that align with brand objectives, while also ensuring seamless integration with front-end technologies and digital marketing strategies.

• Design and produce high-quality visual assets for websites, Print campaigns, email campaigns, and promotional materials.
• Lead end-to-end creative execution—from concept development and wireframes to polished design—ensuring brand consistency across all touchpoints.
• Create interactive HTML5 banners, motion graphics, and dynamic web content using Google Web Designer and Adobe Animate.
• Optimize media assets for web performance, responsiveness, and accessibility across devices and browsers.
• Translate complex IT and software concepts into clean, engaging visuals and infographics for internal and external audiences.
• Mentor junior designers, review creative output, and maintain best practices in digital media production.