SHIKHAR SINGH

Media Professional with an MBA from Symbiosis Institute of Media & Communication, Pune. Skilled in leveraging data-driven insights to develop effective media strategies across various platforms. Passionate about the intersection of media and technology, and eager to contribute to the evolving media landscape in India.

Social Media Intern | Dime in Time Media LLC - 07/23 to 11/23

• Crafted personal finance blogs covering diverse topics for an engaged audience
• Executed strategic initiatives across multiple platforms like Facebook, LinkedIn & Twitter
• Conducted comprehensive secondary research within the personal finance sector in the US market to gain insights into the audience's needs and challenges

Account Management Intern | Amura Marketing Technologies - 04/23 to 06/23

• Worked on multiple accounts like Ivoomi, Castrol, Tork Motors, Taj Sats and Symphony
• Crafted communication strategies through primary research by providing insights for brands to drive enhanced engagement to the live campaigns
• Learned to use different tools and plugins such as Apollo.io, Dot Digital, Hubspot, Gupshup, Zoho, Mailchimp to perform the desired activities
• Analyzed campaign performance data through dashboard reports on Facebook

Digital Marketing Intern | Two Cents Consulting - 01/23 to 03/23

• Designed a on & off-page keyword strategy for the firm's website and their blog page
• Developed engaging content ideas for their LinkedIn page, targeting B2B market trends
• Searched for domain availability & extensions for specific business names of the client

Advanced Certificate in Digital Marketing & Communication, MICA