Shraddha Kunder
Mumbai
Summary
Dynamic sales leader with a proven track record at Royal Realtors Group, excelling in customer retention and team management. Expert in sales strategies and CRM software, I have successfully closed high-value deals while enhancing client satisfaction through outstanding service. Committed to driving results and fostering strong client relationships.
Overview
20
20
years of professional experience
1
1
Certification
Work History
Sales Site Head
Royal Realtors Group of Companies
Mumbai
08.2025 - Current
- Motivate, train, and manage on-site sales staff and managers to meet daily/weekly booking targets.
- Develop and implement project-specific sales strategies, including handling Channel Partners (CPs), and maximizing walk-in conversions.
- Manage the site office, ensuring all sales collateral is updated, and the environment is conducive to closing deals.
- Handle critical client meetings, negotiations, and escalations to ensure high customer satisfaction.
- Preparing cost sheet, KYC documentation, verifying booking details, monitoring CRM entries, and reporting on sales performance, trends, and market feedback to senior management.
- Oversee payment collection, including booking amounts, and timely follow-ups for installments.
Manager- Sales
Royal Realtors Group of Companies
Mumbai
06.2023 - 08.2025
- Handled high-end and luxury projects.
- Tailored communication and sales approaches to match diverse client needs and preferences.
- Managed project activities, including sales processes and requirement analysis.
- Showcased real estate properties to prospective buyers.
- Assisted in property purchases, ensuring the best pricing arrangements.
- Clarified, comprehensive cost sheet, and final pricing.
- Designed strategic payment plans.
- Assessed clients' needs and financial capabilities to suggest suitable solutions.
- Closed numerous high-value property deals, ranging from 1.30 CR to 4 CR.
- Engaged in negotiation processes, advising clients on market conditions, and ensuring transparent dealings.
- Guided clients through the buying process, from initial inquiry to closing the sale, ensuring a smooth and positive experience.
- Prepared essential documentation, including booking forms, KYC, and CIF.
- Utilized CRM systems to track interactions with clients, manage the sales pipeline, and optimize sales processes.
- Provided training and mentorship to new sales staff, sharing knowledge and best practices to enhance team performance.
- Conducted a comparative market analysis to determine property values.
- Collaborated with channel partners to generate leads.
- Cultivated professional relationships with bankers.
- Increased sales by leveraging advertisements, open houses, and listing services.
- Stay informed on real estate market trends and best practices.
Guest Relation Executive/Sr. Sales Manager
Royal Realtors Group of Companies
Mumbai
03.2022 - 06.2023
- Ensured a professional and pleasant welcome for arriving clients.
- Assisted clients by linking them with the necessary departments effectively.
- Streamlined process for initial form submissions.
- Scheduled client appointments with sales and CRM teams.
- Maintain accurate logs of guest interactions, inquiries, and feedback to support reporting.
- Managed data entry tasks to maintain precise client information and interaction records.
- Showcased property attributes professionally via AV room presentations.
- Provided end-to-end sales documentation for each customer during booking, agreement, registration stages.
- Compiled and managed various documentation, overseeing the entire sales process.
- Followed directives and protocols as mandated by the administration.
- Evaluate customer likes and dislikes through collected feedback.
- Submitted management-requested DSR reports every day.
- Led training sessions for newly hired employees covering grooming standards, communication techniques, customer interactions and front-desk tasks.
- Managed sales pipeline efficiently, ensuring consistent flow of business and meeting of sales objectives.
- Developed and maintained strong relationships with key clients, resulting in increase in client retention rates.
- Streamlined sales processes through the introduction of CRM technologies, enhancing efficiency and customer satisfaction.
- Rikki Ronnie Developers
Sr. Customer Associate
Firstsource
Mumbai
01.2021 - 03.2022
- Managed AI chatbot and engaged in real-time interactions with US customers.
- Conducted Verification, Validation, Upgradation of Internet services.
- Collaborated effectively with product management, research, and teamwork.
- Streamlined the identification of business issues and potential improvements for technical advancement.
- Performed 'AS-IS' and 'TO-BE' analyses to identify optimal business solutions.
- Built rapport with customers through courteous and professional communications.
- Provided information on after-sales services for comprehensive support.
- Served as point of escalation for complex customer issues, capturing timely resolution to drive client retention.
- Processed refunds, exchanges and service requests for customers.
- Responded to live chat rooms to answer and resolve customer queries, elevating customer satisfaction with immediate support.
- Comcast/Xfinity
Client Coordinator
Shraddha Enterprises
Mumbai
08.2016 - 03.2020
- Marketed various mobile accessories to a wide network of Mumbai retailers.
- Managed stock inventory and ensured timely handling.
- Handled client interactions, promotional activities and addressed challenges.
- Reviewed sales data to forecast market trends and adapt marketing strategies.
- Distributor
Sr. Associate
Aditya Birla Minacs
01.2006 - 01.2009
- Carried out educational and employment reference checks.
- Processed searches in adherence to client requirements and guidelines.
- Secured consistent levels of service quality.
- Analyzes information to ensure reliability.
- Maintained standards for SLAs and TATs.
- Collaborated with US stakeholders to gather and verify requirements.
- Concentrix - HireRight
Education
Graduate - Sociology/Psychology
University of Mumbai
Mumbai, MH01.2016
Skills
- Customer service expert
- Customer retention tactics
- Help desk operations
- Outstanding customer service
- Active listening
- Team management
- Customer relationship management software
- Customer needs analysis
- Sales expertise
- Inventory control
- Order fulfillment
- Written and verbal communication skills
- Upselling expertise
Certification
- CBAP Trained - Business Analysis Certified, TrainSmart Academy, 02/01/23
- PSM|PSPO Trained, TrainSmart Academy, 02/01/23
- Agile Business Analysis, TrainSmart Academy, 02/01/23
- UX Fundamentals, Gymnasium, 04/01/23
- Digital Skills- User Experience, Accenture, 05/01/23
- Interactive Dashboard, Skill Nation, 12/01/22
- SQL, Skill Nation, 12/01/22
Languages
- Hindi
- Marathi
- Konkani
- Gujarati
- English
- Hindi
- Marathi
- Konkani
- Gujarati
Timeline
Sales Site Head
Royal Realtors Group of Companies
08.2025 - Current
Manager- Sales
Royal Realtors Group of Companies
06.2023 - 08.2025
Guest Relation Executive/Sr. Sales Manager
Royal Realtors Group of Companies
03.2022 - 06.2023
Sr. Customer Associate
Firstsource
01.2021 - 03.2022
Client Coordinator
Shraddha Enterprises
08.2016 - 03.2020
Sr. Associate
Aditya Birla Minacs
01.2006 - 01.2009
Graduate - Sociology/Psychology
University of Mumbai