SHRENIK DOSHI

Directed end-to-end factory operations, ensuring smooth production, workflow efficiency, and timely fulfillment of domestic and export orders.

Led sales growth initiatives across B2B, private label, and institutional segments, driving strategic brand partnerships and high-volume contracts.

Oversaw procurement, vendor development, and supply chain logistics; ensured alignment between demand planning, inventory control, and production targets.

Supr Shoe Manufacturing Company [2020 – Till Date]

Role:

Managed production planning, raw material sourcing, and execution based on seasonal forecasting and buyer orders.

Maintained strong client coordination for sampling, approvals, order tracking, and quality assurance.

Implemented lean manufacturing processes and ERP-based operational tracking to enhance productivity and visibility.

Worked closely with quality teams to maintain compliance with international manufacturing standards and buyer audit protocols.

Driving hyper-growth and national leadership in the FMCG frozen treats segment through strategic business transformation, operational scaling, and market expansion.

• Defined and executed the overall business roadmap to position Sooper Dooper as the category leader in India’s freezepops segment.
• Led brand strategy, market entry planning, and retail activation across Tier 1–Tier 3 cities, targeting both general and modern trade.
• Spearheaded product innovation, pricing models, and seasonal demand strategies tailored to Indian consumer behavior.
• Built and guided a cross-functional team (sales, operations, logistics, marketing) to support aggressive expansion.

Spearheading national and international sales strategy, driving large-scale client acquisition, and expanding manufacturing-led growth in the knitted footwear and hosiery segment.

• Defined and executed the overall business development and sales strategy for knitted shoes and socks, aligned with company growth targets.
• Scaled B2B partnerships with private labels, retail chains, government tenders, export houses, and D2C footwear startups.
• Led cross-functional collaboration between sales, production, and logistics teams to ensure seamless order execution and timely delivery.
• Conducted deep market mapping across India and key export markets, establishing brand presence and trust.
• Negotiated and closed high-value contracts, ensuring profitability, scalability, and long-term client retention.

Key Achievements

• Achieved 3X growth in annual sales revenue in under 18 Months through structured expansion in domestic and export markets.
• Successfully acquired and retained over 4+ institutional clients, including top footwear brands, state government departments, and international buyers.
• Built a robust B2B order pipeline, resulting in 40% increase in factory utilization and consistent monthly production targets.
• Introduced OEM and private label programs for emerging D2C brands, contributing new revenue streams.
• Implemented CRM and sales automation tools, improving client response time, follow-ups, and order conversion by 40%.

Key Responsibilities Key Achievements

Leading national and international business development, client acquisition, and revenue expansion for a premier manufacturer and exporter of multicolor flexible laminates and customized packaging solutions.

• Directed country-wide sales strategy, client engagement, and export growth for customized flexible packaging products including pouches, rolls, and films.
• Consulted with FMCG, pharmaceutical, food & beverage, industrial and retail clients to develop packaging tailored to functional, aesthetic, and regulatory needs.
• Oversaw complete B2B sales lifecycle: lead generation, technical consultation, pricing, negotiation, compliance, and after-sales service.
• Built strong distributor and agent networks across target markets for laminated and non-rigid packaging products.
• Coordinated with production, R&D, and logistics teams to deliver timely, high-quality solutions with international-grade packaging specifications.
• Represented the brand at industry expos, trade fairs, and global sourcing meets.
• Achieved consistent year-over-year sales growth of [30]%, expanding the company’s export footprint to [2]+ countries.

• Successfully introduced new high-margin SKUs like biodegradable garbage bags and BOPP laminated flour bags, resulting in a revenue jump .
• Led the sale and distribution of over [10] million units of packaging annually, including zipper pouches, center seal pouches, and multilayer printed films.
• Developed a customized packaging consultancy model, improving client retention and upsell rates by over 35%.

Key Responsibilities Key Achievements

Marathidhamaal.com – Marathi Entertainment & Movie Review Portal | [2016-2020]

Role: Led business growth, platform innovation, and digital monetization for one of India’s leading regional entertainment portals focused on Marathi cinema. Drove exponential user growth and built strong industry and advertiser relationships.

• Owned the end-to-end digital growth strategy, content planning, and revenue generation for a regional UGC-based entertainment portal.
• Held full P&L responsibility, overseeing monetization, sales, operations, product roadmap, and partnerships.
• Developed and implemented REBS (Reach, Engagement, Buzz, Sentiment) and DVA (Digital Value Analysis) models for advanced audience and content analytics.
• Directed product management decisions including UI/UX features and mobile/web development aligned with user behavior insights.
• Built and executed robust SEO and SMO strategies, increasing search visibility, brand footprint, and organic traffic.
• Led direct ad sales and media partnerships with production houses, agencies, OTT platforms, and ad networks.
• Managed key stakeholder relationships across the Marathi film industry, PR agencies, and regional brand advertisers.
• Achieved 200% YoY audience growth, scaling daily traffic from 12,000 to 200,000+ visits/day over two years.
• Increased monthly unique visits from 300K to over 2 million+, across both mobile and web.
• Built a loyal content ecosystem driven by user-generated ratings, reviews, and regional film insights, pioneering a data-led engagement model.
• Delivered double-digit revenue growth by launching direct media sales, native content integrations, and display advertising models.
• Positioned Marathidhamaal.com as a go-to digital voice for Marathi cinema, capturing a dominant share in regional digital media.
• Optimized UI/UX features and content delivery speed, leading to a 35% boost in repeat visitor retention.

Key Responsibilities Key Achievements

Driving business growth and strategic brand campaigns across the full spectrum of the media and entertainment industry. Successfully executed high-impact marketing and content projects for top-tier clients

• Founded and scaled Wishbox Marketing as a full-service strategic partner for media houses, OTT platforms, production companies, and entertainment brands.
• Led end-to-end marketing campaign strategy—positioning, digital activation, PR, influencer marketing, content creation, and partnership management.
• Built long-term collaborations with leading TV networks, OTT platforms, and independent filmmakers across genres and formats.
• Oversaw project scoping, budgeting, team management, creative direction, and campaign delivery.
• Specialized in crafting media-specific strategies across TV, film, OTT, digital publishing, and music.
• Advised independent producers and media startups on brand-building, audience development, and monetization strategy.
• Successfully delivered 150+ campaigns and projects across India and international markets, with measurable brand impact and ROI.
• Built a client base that includes leading media houses, OTT giants, and award-winning content creators.
• Executed pan-India marketing rollouts for films, web series, and TV shows across platforms like Netflix, Amazon Prime, Disney+ Hotstar, etc.
• Delivered double-digit growth in campaign engagement and conversion rates for multiple clients using targeted digital-first strategies.
• Recognized as a trusted partner for multi-platform content marketing, bridging the gap between traditional media and digital innovation.
• Managed cross-functional teams and agency partnerships to execute complex, time-sensitive campaign deliverables.
• Played a strategic role in launching over content IPs, franchises, or talent brands into the market.

Key Achievements

Led end-to-end marketing, sales, and campaign planning for electronic media spaces, specializing in pre-release and post-release promotions of over 450 films across platforms, including TV, radio, digital, and on-ground activations.

• Spearheaded media sales strategy for film promotions across electronic platforms—TV, radio, digital and OTT—with customized plans for every release.
• Collaborated directly with film producers, distributors, PR teams, and brand partners to conceptualize and execute marketing campaigns.
• Managed ATL (TV, Radio, Outdoor) and BTL (Events, Activations, In-Cinema) promotional strategies across major metro and Tier-2/3 cities.
• Handled large-scale media buying, rate negotiations, planning, and scheduling for promotional inventory across top electronic networks and FM stations.
• Developed integrated marketing blueprints for film trailers, music launches, interviews, and post-release recall activities.
• Built and nurtured a vast client network from top production houses, media agencies, and entertainment brands.
• Successfully executed media campaigns for 250+ movies, including big-budget Bollywood films, regional blockbusters, and OTT originals.
• Generated multi-crore media sales revenue annually through strategic space selling and repeat client business.
• Negotiated and closed high-impact radio campaigns and media partnerships across all major networks (Radio Mirchi, Red FM, Big FM, etc.).
• Launched over 200+ pre-release film promotions, achieving 30–40% higher visibility vs. standard campaigns.
• Delivered seamless end-to-end campaign execution within tight production schedules, enhancing client satisfaction and retention.
• Consistently surpassed monthly/quarterly sales targets by up to 130%, contributing significantly to business unit growth.

Key Responsibilities Key Achievements

Visionary founder and business head of India’s most preferred cinema advertising and ambient media agency. Spearheaded growth across 2700+ multiplex screens with cutting-edge campaign innovations and national brand partnerships.

• Founded and scaled RISE ENTERTAINMENT into the leading cinema advertising agency in India, specializing in high-impact ambient and experiential media.
• Designed and executed strategic media campaigns for corporate clients, Production Houses,FMCG brands, and retail chains using multiplex platforms and ambient innovations.
• Built exclusive media partnerships with PVR, INOX, Cinepolis, Carnival, and other leading multiplex chains for all-India screen access.
• Developed comprehensive on-screen advertising strategies including branding, activations, innovations, and cross-channel integrations.
• Led a high-performance team across media planning, sales, client servicing, and operations to deliver seamless campaign execution.
• Acted as strategic advisor to media agencies, helping brands tap into captive, affluent audiences via cinema advertising.
• Successfully established a media network covering 2700+ cinema screens across India, enabling precision targeting and national campaign scalability.
• Executed 1000+ high-impact cinema advertising campaigns for Fortune 500 brands, top agencies,Production Houses and emerging D2C companies
• Recognized as the go-to partner for cinema advertising by top corporate and retail clients across India.
• Innovated ambient media formats and first-of-its-kind multiplex activations, enhancing brand recall and audience engagement.
• Increased annual turnover by [45]% through recurring partnerships and long-term media buying agreements.
• Negotiated and secured exclusive media rights in high-traffic urban centers, ensuring consistent premium ad inventory for clients.
• Achieved a 95%+ client retention rate, driven by service excellence, strategic consultation, and tangible ROI for advertisers.

Key Responsibilities Key Achievements

EducationWorld Magazine – India’s Premier Education Publication
Role: Responsible for driving regional ad sales and revenue growth through direct client engagement, strategic partnerships, and agency collaborations within the education sector and beyond.

• Led the advertising sales function for the region, focused on selling print and digital ad inventory to schools, universities, edtech companies, and education service providers.
• Built strong relationships with education institutions, corporate sponsors, and ad agencies to drive consistent ad bookings and long-term contracts.
• Developed and presented tailored media solutions aligned with client marketing goals, event tie-ins, and special editorial features.
• Managed the entire sales lifecycle—from prospecting and pitching to closing, billing, and client servicing.
• Collaborated closely with editorial and design teams to ensure ad placements, features, and custom integrations matched client expectations.
• Reported directly to the National Sales Head and contributed to regional strategy and target planning.
• Consistently achieved or exceeded monthly revenue targets, contributing to a significant share of overall ad revenues.
• Secured long-term advertising contracts and event sponsorships, increasing recurring revenue and reducing acquisition costs.
• Launched successful bundled campaigns across print issues, digital newsletters, and online portals, improving ad performance and client satisfaction.
• Played a key role in growing EducationWorld’s presence among regional schools, colleges, and local education brands.

Key Responsibilities Key Achievements

HDFC Bank Ltd.

Role: Managed a portfolio of high-net-worth individuals (HNIs) under HDFC Bank’s Imperia Banking program, delivering personalized financial solutions, cross-selling banking products, and ensuring client satisfaction, and portfolio profitability. profitability.

• Handled a portfolio of HNIs with assets under management (AUM) exceeding ₹[25] Cr, offering them tailored banking, investment, and insurance solutions.
• Acted as a single point of contact for Imperia clients, providing superior customer experience and resolving complex banking or financial queries.
• Cross-sold a wide range of financial products including mutual funds, fixed deposits, insurance, loans, credit cards, and wealth management services.
• Coordinated with internal teams (loans, investment desk, operations) to ensure seamless execution of client requests and transactions.
• Conducted regular portfolio reviews, financial need analysis, and upselling based on life-stage requirements and financial goals.

• Consistently achieved monthly and quarterly revenue and product penetration targets, earning top-performer recognition in the region.
• Increased wallet share by cross-selling life insurance, general insurance, and investment products
• Achieved 100% compliance in audits and client documentation, maintaining the highest service quality and risk management standards.