Suraj Kumar Jha
Mumbai
Summary
Agile and results-driven marketer with 6+ years of experience providing integrated business and marketing solutions to a wide range of clients worldwide, including high-value individuals and rapidly growing businesses. Expert at focusing on the customer experience, including landing pages and enrollment workflows. Proven ability to develop and execute impactful social media strategies that drive engagement, grow online communities, and support brand awareness objectives. Successful in driving lead generation efforts, digital strategy, and execution, with a strong understanding of social media platforms, analytics, and paid advertising options. Adept at content creation and curation, community management, and campaign execution, consistently delivering data-driven results. Passionate about contributing to brand awareness objectives while encouraging improvement and innovation.
Overview
4
4
years of professional experience
1
1
Certification
Work History
Senior Digital Marketing Specialist
Bluerindigo
11.2023 - Current
- Manage performance marketing strategies for clients, ensuring consistent month-on-month growth and campaign optimization.
- Provide actionable insights and suggestions on innovative marketing ideas to drive client success across various channels.
- Oversee email marketing campaigns and WhatsApp blasts for select clients, focusing on increasing engagement and conversions.
- Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
Digital Marketing Specialist
Greysell Marketing Promotions Pvt. Ltd.
06.2023 - Current
- Managed end-to-end lead generation performance campaigns for Greysell Advertising and its clients, optimizing strategies for maximum ROI.
- Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
- Evaluated market trends to stay current on consumer and competitor changes.
- Collaborated with cross-functional teams to refine and execute performance marketing campaigns, driving measurable client success.
Senior Paid Search Specialist
Spottlightt Social
11.2023 - 07.2024
- Spearheaded performance marketing campaigns for existing clients, optimizing ad performance to maximize ROI and customer retention.
- Implemented and managed technical aspects of PPC campaigns, ensuring accurate tracking, reporting, and optimization.
- Collaborated with internal team to develop strategic approaches for both new and existing client marketing initiatives.
Performance Marketing Manager
Diquery Digital LLP ·
06.2021 - 05.2023
- Developed and executed performance marketing strategies to drive website traffic and acquire new customers.
- Optimized campaigns to meet performance goals and ROI targets.
- Managed and optimized paid search, display, and social media advertising campaigns.
- Collaborated with cross-functional teams to develop and implement marketing initiatives.
- Manage and oversee the performance marketing budget.
- Tested and optimize landing pages, ad copy, and other elements to improve conversion rates.
Social Media Manager
Draup
03.2021 - 06.2021
- Developed and executed social media strategies to increase brand awareness and engagement.
- Created and curated engaging and relevant content for social media channels.
- Regularly analyzed reports on social media performance and adjust strategies as needed.
- Collaborated with cross-functional teams to integrate social media efforts with overall marketing campaigns.
Digital Marketing Manager
Rpk Agrotech Exports Private Limited
08.2020 - 03.2021
- Monitored trends in digital marketing landscape and adjusted strategies accordingly.
- Established and maintained relationships with key stakeholders to deliver successful execution of marketing initiatives.
- Developed and executed A/B testing strategies to optimize campaign performance.
- Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
Education
Bachelor of Technology - Electronics & Telecommunication
Kalinga Institute of Industrial Technology
Bhubaneswar05.2020
Skills
- Platform Proficiency
- Content Creation and Curation
- Community Management
- Campaign Management
- Social Listening and Crisis Management
- Data Analysis
- Budget Management
- Search Engine Optimization
- Campaign Planning
- Testing and Optimization
- KPI Management
- Strategic Planning
Certification
Search Ads 360 Certification
Google Issued
Credential ID 121005436
Google Analytics Individual Qualification
Google Issued
Credential ID 121014947
Display & Video 360 Certification
Google Issued
Credential ID 121012519
LinkedIn Marketing Strategy
Credential ID d65brnxqkw8z
LinkedIn Marketing Solutions Fundamentals
Credential ID wckks4ng763x
The Fundamentals Of Digital Marketing
Credential ID FN5 DAH QL8
Google My Business
Credential ID 90550583
Timeline
Senior Digital Marketing Specialist
Bluerindigo
11.2023 - Current
Senior Paid Search Specialist
Spottlightt Social
11.2023 - 07.2024
Digital Marketing Specialist
Greysell Marketing Promotions Pvt. Ltd.
06.2023 - Current
Performance Marketing Manager
Diquery Digital LLP ·
06.2021 - 05.2023
Social Media Manager
Draup
03.2021 - 06.2021
Digital Marketing Manager
Rpk Agrotech Exports Private Limited
08.2020 - 03.2021
Bachelor of Technology - Electronics & Telecommunication
Kalinga Institute of Industrial Technology
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