Vineet Thapliyal
ZONAL SALES MANAGER
Pune
Summary
Proven sales leader with 20+ years of cross-functional leadership in the automotive industry, delivering aggressive revenue growth, market expansion, and operational excellence. Known for driving high-impact sales strategies, building top-performing teams, and managing channel sales across zones. Currently leading Hero MotoCorp’s West Zone sales (INR 4,500+ Cr) with a team of 100+. Recognized for transforming underperforming regions, maximizing dealer ROI, and pioneering initiatives in network expansion and rural market penetration.
Overview
21
21
years of professional experience
6
6
years of post-secondary education
2
2
Languages
Work History
Zonal Sales Manager (West zone)
Hero MotoCorp Ltd.
04.2024 - Current
- Leading end-to-end sales operations across Maharashtra, Gujarat & Goa, overseeing 5 Area Offices and 100+ sales professionals.
- Managing sales turnover of INR 4,500 Cr (TW) and INR 55 Cr (HGA merchandise), with control over INR 174 Cr promotional budget.
Zonal Sales Manager (East zone)
Hero MotoCorp Ltd.
04.2023 - 03.2024
- Entrusted with the responsibility of managing business for the East Zone business unit, driving business through five offices responsible for the business of Bengal, Bihar, Jharkhand, Assam-North East, and Odisha, effective April 1, 2023.
- Secured a record-breaking 35,000 two-wheeler institutional order from the Assam government – the largest in HMCL history.
- Revived East Zone performance in FY '23-24 by crossing the 1M unit milestone post-COVID stagnation.
Regional Manager (Gujarat)
Hero MotoCorp Ltd.
05.2021 - 03.2023
- Oversaw Sales, Service & Parts for Gujarat via Vadodara & Rajkot offices.
- Achieved highest national YoY growth: FY 21-22 – 11% (wholesale), 16% (retail); FY 22-23 – 30.7% (wholesale), 31% (retail).
- Delivered 100% institutional business from Gujarat Police for two years (1,447+ units), enabling deeper scooter segment penetration.
- Piloted and scaled secondary network expansion to highest contribution in 5 years.
- Rewarded with FIFA World Cup 2022 trip for stellar business performance.
Area Manager (Andhra Pradesh)
Hero MotoCorp Ltd.
06.2018 - 05.2021
- Spearheaded sales, service, and parts across Andhra Pradesh.
- Grew scooter market share by 1% in the pandemic-hit FY 20-21 through 8% segment growth.
- Executed the A20 project to position a new 125cc scooter, significantly expanding market presence.
- Awarded 'Dakshin Shrestha' for innovation in rural sales initiatives.
- Delivered 1,100+ two-wheelers to the state police (100% HMCL allocation).
Area Sales Manager (UP & UK)
Hero MotoCorp Ltd.
10.2014 - 06.2018
- Managed turnover of INR 1,900 Cr, with a 49% market share in a high-volume territory (40% of UP and UK).
- Drove sales promotion budget of INR 6.5 Cr (FY17).
- Secured a top national rank for the Government Employee Scheme in FY17.
- Winner of the 'Hero Nakshatra' award for festival business performance for three years in a row.
Sr. / Territory Sales Manager
Hero MotoCorp Ltd.
03.2007 - 10.2014
- Reclaimed the #1 position in the Kumaon region after 4 years; reached the highest 6-year market share in FY 11-13.
- Winner of the H-Men Contest (FY 13-14).
- Winner of the “Bharat Shrestha Trophy” for best rural activity (Barabanki, FY 2009-2010).
GET / Territory Manager
Mahindra & Mahindra Ltd., FES
09.2004 - 03.2007
- Winner of 'Best TM' Q1 FY07, and qualified for the China Sales Contest trip (H1 FY07).
Education
PGDBA - Marketing
Symbiosis CDL
01.2010 - 01.2012
B.Tech. - Engineering
College of Technology, G.B.P.U.A.T, Pantnagar
01.2000 - 01.2004
Skills
- Strategic Sales & Revenue Growth
- Channel Development & Dealer Management
- Team Leadership (100 people)
- Institutional Sales & Govt Liaisoning
Awards
- Selected among 40 leaders in "Companies with Great Managers 2022" (out of 5,000+ nominations)
- Certified Manager under Great Place to Work (March 2018)
- Future Leadership Program Nominee – IMT Ghaziabad (First Cohort)
- Multiple-time recipient of institutional and rural marketing awards across states.
PERSONAL DETAILS
- Date of Birth: 18 April 1982
- Technical Skills: CRM Systems: SAP, Oracle
- Data Analytics: Excel (Advanced), Power BI
- Digital Platforms: ERP systems, dealer management systems
Timeline
Zonal Sales Manager (West zone)
Hero MotoCorp Ltd.
04.2024 - Current
Zonal Sales Manager (East zone)
Hero MotoCorp Ltd.
04.2023 - 03.2024
Regional Manager (Gujarat)
Hero MotoCorp Ltd.
05.2021 - 03.2023
Area Manager (Andhra Pradesh)
Hero MotoCorp Ltd.
06.2018 - 05.2021
Area Sales Manager (UP & UK)
Hero MotoCorp Ltd.
10.2014 - 06.2018
PGDBA - Marketing
Symbiosis CDL
01.2010 - 01.2012
Sr. / Territory Sales Manager
Hero MotoCorp Ltd.
03.2007 - 10.2014
GET / Territory Manager
Mahindra & Mahindra Ltd., FES
09.2004 - 03.2007
B.Tech. - Engineering
College of Technology, G.B.P.U.A.T, Pantnagar
01.2000 - 01.2004
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