Summary
Overview
Work History
Education
Skills
Additional Information
Interests
Timeline
Generic
Abhijit Mahuli

Abhijit Mahuli

AREA SALES MANAGER
Thane

Summary

Driven Area Sales Manager with 17+ years of Experience in Channel Sales and Distribution Management with Strong and Competitive Sales Skills, Possessing Strategic and Hardworking Mind Set, A Strong Professional Sales Manager who has Largely worked in Mumbai/Thane & Maharashtra upcountry Market with Adaptability and Perseverance. Have Worked Extensively in Consumer Electronics, Consumer Electricals and FMCG Industry

Overview

17
17
years of professional experience
3
3
Languages

Work History

Area Sales Manager

Voltas Limited
05.2023 - Current
  • To Drive Company Set Goals and Sales Targets through Distributors, LCS( Local Chain Stores), Direct Dealers, SSD's and BrandShops
  • Managed a successful channel, consistently achieving and exceeding monthly sales targets.
  • Expanded market share through effective prospecting, lead generation, and negotiation skills.
  • Established strong relationships with key clients, resulting in increased customer retention and satisfaction.
  • Established strong relationships with major accounts and key decision-makers to increase sales in designated territory.

Area Sales Manager

Samsung Electronics
09.2022 - 04.2023
  • To Drive Primary and Secondary Sales Numbers on Weekly Basis Thru Effective Numeric and Weighted Distribution
  • Every Day 5 Sales Calls to Weighted Partners in Market in Order to Gain Counter share and Display Share
  • Driving Distributor Sales Team of 10 Executives and 2 Company Executives Towards One Common Goal, 30% Growth in Sales
  • Forecasting, Material Planning, Inventory(SKU-Planning) InStore Sales Promoter Management, Display Management, SKU Listing.

Area Sales Manager

Voltas Limited
02.2021 - 08.2022
  • To Drive Company Set Goals and Sales Targets through Distributors, LCS( Local Chain Stores), Direct Dealers, SSD's and BrandShops
  • Managed a successful channel, consistently achieving and exceeding monthly sales targets.
  • Expanded market share through effective prospecting, lead generation, and negotiation skills.
  • Established strong relationships with key clients, resulting in increased customer retention and satisfaction.
  • Established strong relationships with major accounts and key decision-makers to increase sales in designated territory.

Area Sales Manager

Vinay Electrical Solutions
09.2020 - 01.2021
  • Helped team stay productive and focused on higher-value tasks to improve sales efficiency.
  • Launched new products successfully within the assigned territory by executing well-designed launch plans tailored specifically for each product line.
  • Sales and Distribution of LED Lighting Product's Through Retail Channel to Provide Complete Lighting Solution
  • Appointing Dealers and Distributor, Team Handling and Lead Generation
  • Drive Business by Achieving Collection, Primary and Secondary Target.

Area Sales Manager

Crompton Greaves Consumer Electricals
05.2019 - 08.2020
  • Analyzed market trends and competitor activity to identify new business opportunities and areas for growth.
  • Developed comprehensive territory plans that ensured efficient allocation of resources and maximized productivity for the entire area.
  • Sales and Distribution of LED Lighting Product's Through Retail Channel to Provide Complete Lighting Solution
  • Appointing Dealers and Distributor, Sales Team Handling
  • To Drive Business Objectives by Achieving Collection, Primary and Secondary Target.

Area Sales Manager

IndiaBulls Lighting
07.2018 - 05.2019
  • Sales and Distribution of LED Lighting Product's in the Market to Provide Complete Lighting Solution
  • Setting Up an Entire New Sales Operation, Appointing Dealers and Distributor, Sales Team Handling
  • Managed territory budgets responsibly, ensuring resources were allocated efficiently for maximum impact on revenue growth.
  • Contributed to the development of new products by providing valuable insights from customer feedback and market research.
  • Recruited trained, and mentored a high-performing sales team that consistently exceeded targets.
  • Championed ongoing improvement initiatives within the sales team by sharing best practices during team meetings and training sessions.

Senior Area Sales Manager

Signify Innovations India Ltd (Philips Lighting)
03.2017 - 06.2018


  • Sales and Distribution of LED Lighting Product's in the Market to Provide Complete Lighting Solution
  • Implemented data-driven decision-making processes to identify sales trends and optimize performance.
  • Reviewed historical sales data to identify areas of opportunity for upselling or cross-selling additional products or services.
  • Conducted regular market analysis to stay ahead of competitors and exploit new opportunities for growth.

Area Sales Manager

Panasonic Life Solutions India Pvt. Ltd
10.2015 - 02.2017
  • Launched new products successfully within the assigned territory by executing well-designed launch plans tailored specifically for each product line.
  • Increased sales revenue by developing and implementing strategic sales plans for the assigned territory.
  • Sales and Distribution of Consumer Durable Products, TV , Refrigerator, Washing Machine, AC, Microwave, Through Subdealer Network
  • Successfully Appointed Channel Partners In order to have proper Weighted and Numeric Distribution in Market

Area Sales Manager

Bosch Power Tools
07.2015 - 09.2015

• Sales and Distribution of Power Tools , Through Channel Sales

• Explaining Business Concept through Product Demonstration to Service Engineers present on Site along With Dealer's

• Regular Meetings With Contractors and Arranging Product Training for their Worker.

Area Sales Manager

Samsung Electronics
01.2013 - 06.2015
  • Sales and Distribution of Consumer Durable Products, TV Refrigerator, Washing Machine, AC, Microwave, Through Subdealer Network, Through A Single Distributor - SSK ( Shree Sant Kripa Appliances Pvt Ltd)
  • Driving Secondary Business of Avg 13 Cr Per Month in Entire Mumbai Subdealer Network Through a Sales Force of 30 Sales Executive's of SSK( Shree Sant Kripa Appliances Pvt Ltd)
  • Implemented innovative strategies to increase product visibility within the assigned territory while maintaining a professional brand image.
  • Collaborated with marketing department to develop targeted promotional campaigns that drove sales growth.

Assistant Manager

Philips Lighting
09.2010 - 12.2012
  • Sales and Distribution of General Lighting Product's ( CFL, GLS , TL) in the Market to Provide Complete Lighting Solution
  • Successfully Appointed Channel Partners In order to have proper Weighted and Numeric Distribution in Market, Especially for CFL Category
  • Forecasting and Material Planning SKU Wise was key to achieve Numbers
  • Handled Mumbai Wholesale MARKET , Lohar Chawl Biz of 3 Cr PM.


Area Sales Manager

ITC Ltd
01.2008 - 08.2010
  • Handled Sales and Distribution for Brand's like Fiama DI Wills, Vivel, Superia, Sunfeast, Ashirvad Atta, Candyman, PaperCraft, Classmate and other FMCG product's in my tenure, also Handled HORECA Division for Cigarettes' Category
  • Was Also Responsible for Premium Cigarettes Brand Promotion Through HORECA Channel.

Education

MBA - MARKETING

UNIVERSITY OF WALES, CARDIFF
UNITED KINGDOM
04.2001 -

Bachelor of Commerce - Accounting And Finance

Mumbai University
Mumbai
04.2001 -

Skills

Additional Information


  • VOLTAS LTD | Consumer Electronics | May'2023 till Date (2Y +) Currently Working
  • Samsung Electronics | Consumer Electronics | Sep'2022 to Apr'2023 - (8M)
  • VOLTAS LTD | Consumer Electronics | Feb'2021 to Aug'2022 - (1Y/8M)
  • Vinay Electricals | Electrical & Hardware | Sep'2020 to Jan'2021- (5M)
  • Crompton | Electrical & Hardware | May'2019 to Aug'2020 - (1Y/4M)
  • IndiaBulls Lighting | Electrical & Hardware | July'2018 to May'2019- (11M)
  • Philips Lighting | Electrical & Hardware | Mar'2017 to June'2018 - (1Y/4M)
  • Panasonic | Consumer Electronics | Oct'2015 to Feb'2017 - (1Y/5 M)
  • Bosch Power Tools | Electrical & Hardware | Jul'2015 to Sep'2015 - (3M)
  • Samsung Electronics | Consumer Electronics | Jan'2013 to June'2015 - (2Y/6M)
  • Philips Lighting | Electrical & Hardware | Sep'2010 to Dec'2012 - (2Y/4M)
  • ITC LTD | FMCG | Jan'2008 to Aug'2010 - (2Y/8M)

Interests

ECONOMICS

CRICKET

ENVIRONMENTAL AFFAIRS

Timeline

Area Sales Manager

Voltas Limited
05.2023 - Current

Area Sales Manager

Samsung Electronics
09.2022 - 04.2023

Area Sales Manager

Voltas Limited
02.2021 - 08.2022

Area Sales Manager

Vinay Electrical Solutions
09.2020 - 01.2021

Area Sales Manager

Crompton Greaves Consumer Electricals
05.2019 - 08.2020

Area Sales Manager

IndiaBulls Lighting
07.2018 - 05.2019

Senior Area Sales Manager

Signify Innovations India Ltd (Philips Lighting)
03.2017 - 06.2018

Area Sales Manager

Panasonic Life Solutions India Pvt. Ltd
10.2015 - 02.2017

Area Sales Manager

Bosch Power Tools
07.2015 - 09.2015

Area Sales Manager

Samsung Electronics
01.2013 - 06.2015

Assistant Manager

Philips Lighting
09.2010 - 12.2012

Area Sales Manager

ITC Ltd
01.2008 - 08.2010

MBA - MARKETING

UNIVERSITY OF WALES, CARDIFF
04.2001 -

Bachelor of Commerce - Accounting And Finance

Mumbai University
04.2001 -
Abhijit MahuliAREA SALES MANAGER